Euronet Worldwide Continues to Evolve Its Technology with New Branding for Its API-Accessible, Cloud-Based Payments Solutions Technology
The product’s underlying technology remains the same as does its purpose of providing developers API access to Euronet’s software technology and platforms (payments, issuing, compliance, currency exchange, etc.) as services and the company’s network of ATMs, POS terminals, and Ria Money Transfer locations.
Through this single network connection to Euronet’s portfolio, development teams at banks, fintechs, and other businesses can quickly implement advanced payments processing functionalities in their apps or web applications. Examples include providing customers the flexibility to process any digital wallet or local/alternative payment (Alipay, etc.) or physical touchpoints at Euronet ATMs for transactions.
“We have seen increased interest from the fintech community in our API-based solution in recent months,” said
The REV branding is the latest news to come from Euronet’s software development team.
Years ago, the company recognized a shift in the payments landscape where its processing capabilities needed to expand from simple account numbers and dollar amounts to include more data such as passwords, bar codes, images, and biometrics as well as more parties including retailers, banks, brands, fintech companies, and mobile operators. In response, the company created the REN Ecosystem (REN is a shortened version of the project’s Renaissance code name) to provide a future-proof environment that could process any transaction while also reducing the cost of ownership of a payment processing system through linear scalability on commodity hardware, reliance on modern programming languages, virtual 100% uptime, and other key features.
Once proven in the company’s data centers,
REV is the latest product delivery from the REN Ecosystem. REV provides the accessibility layer around the
“With this change,
The company will begin transitioning from DIPC to the new REV Payments Cloud branding immediately on its website and other marketing collateral. Learn more about the
Euronet Worldwide is a leading global financial technology solutions and payments provider. Founded in 1994, the company offers payment and transaction processing solutions to financial institutions, retailers, service providers and individual consumers. These services include comprehensive ATM, POS and card outsourcing services, card issuing and merchant acquiring services, software solutions, cash-based and online-initiated consumer-to-consumer and business-to-business money transfer services, electronic distribution of digital media and prepaid mobile phone time and other cloud-based financial technology solutions.
Director of Financial Planning
and Investor Relations
Source: Euronet Worldwide, Inc.